Altria Will Pull Its E-Cigarette Pods From the Market

Marlboro maker says move is response to underage use in a market where it has fallen behind upstart Juul

Tobacco giant Altria Group Inc. is pulling its pod-style e-cigarette devices from the market and discontinuing the sale of many e-cigarette flavors to combat underage use—a move that puts pressure on upstart Juul Labs Inc., which has grown rapidly by selling such products.

The Food and Drug Administration has warned of a public-health crisis from widespread use of e-cigarettes by children, and threatened to ban a broad swath of flavored products.

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