Blurred lines: Booze industry misleading the public on alcohol-cancer link, study shows

“Vodka martini. Shaken, not stirred.”

The infamous James Bond tag line has, ironically, stirred tremendous imagination among movie-goers and the general population about the cool image of drinking a sophisticated cocktail – while maintaining the classic intelligent, deadly and seductive “gentleman” demeanor.

How many of the Bond fans out there actually realize that drinking alcohol has been intimately associated with many common cancers? Perhaps not as many as it should be; and it may be due to misrepresentations from none other than the alcohol industry itself.

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